Peter Fong - District Director

In 2005 Peter moved to Fresno as a consultant for a new company, Andrade International. The company was struggling in a very competitive market, designing and distributing Quinceañera dresses. The facility of a new business model prompted by Peter, the company grew and expanded their business from a local distributer to a national distributor in the United States and Puerto Rico. The company was awarded Verizon’s “Small Business of the Year” in 2008 with a $5,000 cash award with Peter’s marketing and strategic planning assistance. In December, 2008 Peter was recruited to become a SCORE volunteer leading to Chairman in 2009 and District Director in 2011. Peter believes successful businesses should give back to the community by serving with civic organizations for their support and success. Peter has done so for many years. Some of these organizations include; President Napa Boys Club; President, Fairfield/Suisun Chamber of Commerce-State Legislative Committee and awarded a Lifetime Chief Ambassador; Board of Directors Tri-County Armed Forces; North Bay Health Care Foundation; Officer and Director Green Valley Country Club, Awarded 2014 District Director of the Year, by the SCORE Association. SCORE is a 501(c) 3, nonprofit known as “Counselors to Americas Small Business” and resource partner to the U.S. Small Business Administration since 1964.


Steve Ocheltree - Chapter Chair

Steve has been an active member for the past five years and served as Treasurer since becoming a member of SCORE. Many of you already know Steve’s work as he facilitates numerous workshops; QB’s, Simple Steps, Business Plan, and was awarded 2014 Volunteer of The Year. Steve and his wife Carolyn are long time community philanthropists, helping others through their business at “Tree of Life Café & Bakery”, providing employment to people who have gone through drug or alcohol rehab and need a safe place to work and stay on the right path. Steve is the current board chairman of the Fresno Rescue Mission, and busy as they re-locate due to the High-Speed Rail alignment. They are also active members of their church.


Yuliana Franco - Vice Chair

I am a long-time resident of the City of Madera. Currently, I’m an agent with New York Life, specializing in life insurance. In 2014, I earned my Bachelor’s in Science from Fresno State, where I focused on business management and finance. In my insurance tenure, I have committed myself to educating parents and business owners on financial literacy, effective budgeting, retirement, and how to manage their financial resources in a profitable and efficient manner. Moving forward, with my immeasurable love for my community and dedication to improving the lives of others, I plan to continue my endeavors in making my city better, to help working parents and business owners make more informed decisions on their financial investment, and to help protect individuals’ invaluable asset—their family. 


Elizabeth “Liz” Salas - Secretary

Liz has been a member since 2014, and serving her second team as Secretary. Liz is VP Business Development with Central Valley Community Bank. SCORE is one of the many organizations Liz is involved with. She serves an active role with SCORE as secretary and organizing events for volunteers.

Industry experience: Agriculture and Farming, banking, financial services and insurance. Over 30 years’ experience, 10 years in management and a small business development officer. My fob functions include researching, identifying and establishing relationships with prospective small business. This also includes collecting, organizing and conducting preliminary evaluation of small business loan approval.


Thomas Jones - Treasurer

Tom decided to wait on college when he was one of the first people to try the new sport of Hang Gliding. He opened his own business, Free Flight of Fresno, instructing students and selling hang gliders. While you could say he did it to support his hobby he learned he had a passion for business. After attending Fresno State and working as a CPA he went into the family’s dry cleaning business. He grew and sustained the business through both good times and hard time into one of the most successful dry cleaning operations in the U.S. In 2008 he sold 21 stores to a publicly held corporation and then worked for them until his retirement. 

Per Tom, “Score allows me to continue to give back to others that have a passion for business. Helping them to succeed, to provide for their families, employees and others is joyful for me to participate in.” 


J. Colin Petersen - Co-Marketing Director

J. has a degree in English from CSU Fresno. He has been recognized as a community leader by many organizations including the Clovis Chamber of Commerce which appointed him to the Board of Director and awarded The Geeks™ the 2010 Small Business of the Year. J. was named the 2011 Volunteer of the Year by Central Valley SCORE and has been listed as one of Business Street Online’s under 40.

J. works at becoming efficient and effective in running his business so he can spend more time with his patient and kind wife, Jennifer, and be present for his sons, Aaron and Tyler, as they grow into compassionate, hard-working men who add value to society. His hobbies include peppering his conversations with as many movie quotes and geek-culture references as possible and being frustrated by his favorite baseball team. #GoGiants


Chenchula “Chunny” Sudana - Co-Marketing Director

Chenchula “Chunny” Sudana began her career with Google, gaining unparalleled experience in the online advertising space, while also establishing herself as a respected online business growth expert. Currently working as a business consultant in online strategy, she is widely known for her innovative and unusual approach to drive business growth. While her work has taken her around the world, Chenchula is proud to call Fresno, California her home. While consulting is her primary job function by day, she also enjoys spending time on her initiative called FISH Philanthropy, helping her family's restaurant Brahma Bull, serving on the board of the California Restaurant Association, and educating entrepreneurs through SCORE.

Chenchula first joined SCORE as a client for Brahma Bull. She was impressed by the knowledge level of business experts that were able to help transform her restaurant. Afterwards, she decided to become a volunteer at SCORE, and has become a mentor, workshop facilitator, and most recently, co-marketing director for the local chapter. Her passion stems from the fact that SCORE directly improves the local economy by working with local businesses to help them grow, thereby strengthening the community. "The most rewarding feeling is when my clients tell me that I'm the reason their doors are still open." she says.



Volunteer Profile CVS:

To schedule an appointment call: 559-487-5605
or email:

Eddie Castaneda: Start-ups, Sales, marketing, business planning and financial projections. Habla Español  

Robert Garcia: Former CEO of Cen-Cal Financial, business plan, financial projections, strategic planning, and start-ups.    

Penny Garton: Banker, business planning, financial planning and strategic planning.  Specializes in SBA lending. 

Thomas Jones: Former owner chain of dry cleaners with CPA background. Business planning, financial projections, strategic planning, start-ups, and existing businesses.   

Mike Kidd: Former owner Environmental Construction. Contracting, bonding, environmental clean-up, business planning, strategic planning, and evaluations. 

Leslee Minas: Banker, business planning, commercial and real estate lending. 

Belen Sanchez: Insurance and real estate, business planning, financial projections and start-ups.  Habla Español

Marc Vasquez: Insurance, succession planning, business plan, financial projections.  Habla Español

Barry Weber: MBA, CAPA, JD:  Business planning, legal formation, ESOP, financial projections.